Due to the vast scale of the site, two distinct typefaces – each made up of three cuts – were used as content signifiers, linking to particular site categories.
Kill Your Darlings
Kill Your Darlings journal is one of Australia’s most respected independent cultural publications; championing Australian voices in print and online. The journal publishes commentary, essays, fiction, interviews and reviews online. It also produces a quarterly paperback edition, with contributors ranging from esteemed literary critics to new and emerging talent.
We worked with Kill Your Darlings to overhaul its website to improve its online experience. Our objective was to create an online destination for the long-standing and growing readership, where the writing and content is featured in an engaging and intuitive way.