Brand identity, design system, animations for MUSIC ROOM, an audiophile record bar on Level 1 of HER. Operating as the source for music programming of all HER levels, MUSIC ROOM is the heartbeat of HER. This is represented through acoustic monopoles, a pulse or beat from a single source, such as a loudspeaker or heart.

Director: Luke Brown
Designer: Jordan Dolheguy
Client Service: Sophie Jedlin
Interior Design: Dion Hall
Lighting Design: L’Observatoire International
Sound Engineer: Mickey Levis
Photography: Earl Carter
Typefaces: Neue Haas Grotesk